In advertising, they have a saying: “sell the sizzle, not the steak.” And while that may be good advice for advertising, you want to do the opposite when you are investing in technology for your business. Too often, we see companies that choose a technology solution based on the “sizzle” or cool features rather than the underlying technology.
For example, a lot of companies really like the great features and lower costs offered by VOIP phone systems. However, the call quality is less consistent than a fixed line. And that can be a big tradeoff for a company if it makes a lot of calls per day. The loss of even one or two customers per month would cost more than the savings of the VOIP system.
For any technology investments, such as a phone system, CRM, or ERP, be sure you are getting the right technology for your needs rather than just cool features. The right technology is a much better investment for your business.
The Skyriver IT Guarantee
Skyriver IT is so confident that you will be delighted with our frustration-free IT Services, we guarantee your satisfaction. If after 3 months of working with Skyriver IT, you are not absolutely delighted with the service, we will help you find a new IT services company and pay for your first month of service.
If you would like to discuss how we can help make your IT frustration free, please contact us.
